International business International business Examines International Business from the US angle, and goes on to address IB issues from other countries` perspectives, what the authors call the Reverse Perspective. In accomplishing the US and the Reverse Perspective approaches, this title includes interviews of business executives and politicians from countries such as the US, India, and China. Описание: Addresses International Business (IB) from a multinational perspective. This book examines IB from the US angle, also addressing IB issues from other countries` perspectives called the `Reverse Perspective`. It focuses on different groups of countries, that is developed, newly developed, developing, and EU. ELSEVIER 978-0-7506-7983-1
2475 руб.
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International business

  • Автор: Marios I. Katsioloudes, Spyros Hadjidakis
  • Мягкий переплет. Крепление скрепкой или клеем
  • Издательство: ELSEVIER
  • Год выпуска: 2007
  • Кол. страниц: 728
  • ISBN: 978-0-7506-7983-1
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Examines International Business from the US angle, and goes on to address IB issues from other countries` perspectives, what the authors call the Reverse Perspective. In accomplishing the US and the Reverse Perspective approaches, this title includes interviews of business executives and politicians from countries such as the US, India, and China.
Описание: Addresses International Business (IB) from a multinational perspective. This book examines IB from the US angle, also addressing IB issues from other countries` perspectives called the `Reverse Perspective`. It focuses on different groups of countries, that is developed, newly developed, developing, and EU.

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Содержание
CHAPTER 1Challenges in International Business
CHAPTER 2THE CULTURE CHALLENGE IN INTERNATIONAL BUSINESS
CHAPTER 3THEORIES OF INTERNATIONAL TRADE AND INTERNATIONALINVESTMENT
CHAPTER 4The Monetary System in the International Arena
CHAPTER 5International Economic Integration
CHAPTER 6Government, Law, and Political Risk in International Business
CHAPTER 7Global Strategic Planning
CHAPTER 8ENTERING THE INTERNATIONAL MARKET
Chapter 9International marketing
CHAPTER 10INTERNATIONAL ACCOUNTING, FINANCE AND TAXATION
CHAPTER 11International Operations Management
CHAPTER 12 STRATEGIC HUMAN RESOURCE MANAGEMENT OF INTERNATIONAL ASSIGNMENTS
Chapter 13 Doing Business in the Industrialized Countries
Chapter 14Doing Business in the Newly Emerging Economies
CHAPTER 15Business Behavior in Europe
Штрихкод:   9780750679831
Аудитория:   Для специалистов
Бумага:   Офсет
Масса:   1 542 г
Размеры:   254x 178x 38 мм
Литературная форма:   Учебно-практическое пособие
Тип иллюстраций:   Черно-белые
Язык:   Английский
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