Made Possible By Made Possible By Made Possible By is a step-by-step guide to securing successful, sustainable corporate sponsorships that will provide financial stability, increased visibility, and help your nonprofit achieve its mission. Sponsorship expert Patricia Martin walks you through every phase of the process and shows how to assess what it will take to get your organization prepared for success. Made Possible By gives you the information and tools you need to Get organizational buy-in Approach potential partners Prepare a winning proposal Negotiate contracts Report results Build long-term equity Evaluate the success of the relationship Jossey Bass 978-0-7879-6502-0
1176 руб.
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Made Possible By

  • Автор: Patricia Martin
  • Мягкий переплет. Крепление скрепкой или клеем
  • Издательство: Jossey Bass
  • Год выпуска: 2003
  • Кол. страниц: 160
  • ISBN: 978-0-7879-6502-0
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Made Possible By is a step-by-step guide to securing successful, sustainable corporate sponsorships that will provide financial stability, increased visibility, and help your nonprofit achieve its mission. Sponsorship expert Patricia Martin walks you through every phase of the process and shows how to assess what it will take to get your organization prepared for success. Made Possible By gives you the information and tools you need to

Get organizational buy-in
Approach potential partners
Prepare a winning proposal
Negotiate contracts
Report results
Build long-term equity
Evaluate the success of the relationship

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Exhibits and Worksheets. Preface. The Author. PART 1: UNDERSTANDING SPONSORSHIP. 1. Making the Transition to Sponsorship. 2. Preparing for Sponsorship. 3. Structuring Your Offer. PART 2: ENGAGING WITH SPONSORS. 4. Drafting the Proposal. 5. Gaining Access to Sponsors. 6. Selling, Negotiating, and Closing the Deal. 7. Understanding Sponsorship's Legal and Tax Concerns. 8. Delivering the Deal and Communicating the Results. Glossary. References. Index.
Штрихкод:   9780787965020
Аудитория:   Для специалистов
Бумага:   Офсет
Литературная форма:   Практическое пособие
Тип иллюстраций:   Черно-белые
Язык:   Английский
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